The competition 100 BEST POSTERS 18: Germany Austria Switzerland
is considered the benchmark for measuring the state of contemporary poster design. Digital media continue to be consumed in increasingly large quantities, but the poster’s attention-grabbing status remains undiminished. The presentation of the winning posters in the MAK provides a comprehensive overview of current trends and innovative approaches in graphic design, this year once again bearing witness to the rich creativity of communication design in German-speaking countries.
The competition was judged by an international jury composed of renowned designers: Anette Lenz (Paris, chair), Anna Haas (Zurich), Astrid Seme (Vienna), Johanna Siebein, and Andrea Tinnes (both Berlin) first made a selection from 2 353 posters submitted online. 695 posters by 251 artists (105 of whom were from Germany, 129 from Switzerland, and 17 from Austria) made it to the final jury session. The prizewinning posters and poster series by country were 42 × Germany, 54 × Switzerland, and 4 × Austria.
This year’s selection is being presented in the MAK Works on Paper Room and the gallery of the Columned Main Hall. The corporate design of the catalog, the web visuals, and the printed material are by Hi – Megi Zumstein & Claudio Barandun of Zurich.
A cooperation between the MAK and the association 100 Beste Plakate e. V.
Curator: Peter Klinger, Deputy Head, MAK Library and Works on Paper Collection