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Anonymous

Anonymous

Austrian Werkbund’s Gift Wrap, Vienna, c. 1925
Louis Oppenheim

Louis Oppenheim

Promotional postcard for the ninth issuing of war bonds, Berlin 1918
Joseph Binder

Joseph Binder

Design for a Chocolate Wrapper for the Heller Company, New York, 1950
Lois Gaigg

Lois Gaigg

Brochure for Norddeutscher Lloyd Bremen, Berlin 1929
Thomas Theodor Heine

Thomas Theodor Heine

Book cover for Hunger, novel by Knut Hamsun, Munich 1929
Josef Hoffmann

Josef Hoffmann

Marbled paper, Vienna 1905
anonymous

anonymous

Voucher from the Wiener Werkstätte, ca. 1928
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Research Project

Commercial Graphic Design

Project Manager: Kathrin Pokorny-Nagel, Head of MAK Library and Works on Paper Collection/Archive
Editor: Anne-Katrin Rossberg, MAK Curator, MAK Metal Collection and Wiener Werkstätte Archive
Assistant: Aline Müller
Stretching over several years, the aim of this project is to reappraise and make public the extensive collection of ex libris, playing and calling cards, papers, postcards, book jackets, promotional brochures, and poster stamps. With this collection, the MAK confirms once more its role as a center of competence for Austrian graphic design. To date, all of the greeting cards from the Biedermeier period, invitation cards and postcards, colored papers, the world-renowned ex libris collection of the publisher Artur Wolf, as well as the fashion plates from the 18th and 19th centuries have been scientifically analyzed. The holdings will eventually be accessible on the “MAK Collection online” website. Furthermore, a comprehensive publication is in preparation, which will not only show the highlights of the collection, but also hopes to do justice to the unknown, often anonymous examples of this ephemeral art.

Project Manager: Kathrin Pokorny-Nagel, Head of MAK Library and Works on Paper Collection/Archive
Editor: Anne-Katrin Rossberg, MAK Curator, MAK Metal Collection and Wiener Werkstätte Archive
Assistant: Aline Müller
 

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FASHION UTOPIAS

FASHION UTOPIAS

Museum für ­
angewandte­ 
Kunst
Museum of
Applied Arts
Stubenring 5
1010 Vienna, AT

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