© Photo: Estate Gertie Fröhlich; graphic design: Stefan Fuhrer
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The artist Gertie Fröhlich (1930–2020) was in the background and yet still the focal point of the activities of the Viennese avantgarde.
13.9.2023—3.3.2024
Works on Paper Room + MAK Direktion
While studying at the Academy of Fine Arts, she made contact with young artists of all disciplines, became the “moving spirit” of the Galerie nächst St. Stephan [Gallery near St. Stephan’s Cathedral], and her apartment at Sonnenfelsgasse 11 was soon a meeting place for creative people such as Wolfgang Hollegha, Martha Jungwirth, Peter Kubelka, Markus Prachensky, Arnulf Rainer, and Gerhard Rühm. In 1964 she gave the Austrian Film Museum its distinctive corporate design, the Zyphius. In 1987 she took part in André Heller’s Luna Luna project with a gingerbread booth. The MAK presents Gertie Fröhlich as a “Gesamtkunstwerk” [a total work of art]: artist, craftswoman, Eat-Art activist, graphic designer, and influential networker of Viennese post-war modernism.
During the exhibition the film WHAT’S HAPPENING? Art in the Life of Gertie Fröhlich, a film by Marieli Fröhlich 2023, will be shown.
During the exhibition the film WHAT’S HAPPENING? Art in the Life of Gertie Fröhlich, a film by Marieli Fröhlich 2023, will be shown.
© Photo: Estate Gertie Fröhlich; graphic design: Stefan Fuhrer
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Estate Gertie Fröhlich
© Stefan Lux/MAK
© Stefan Lux/MAK
© Stefan Lux/MAK
© Stefan Lux/MAK
© Stefan Lux/MAK
© Stefan Lux/MAK
© Stefan Lux/MAK
© Stefan Lux/MAK
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OPENING
Tuesday, 12.9.2023, 7 pm
Free admission on the opening night
CURATOR
Kathrin Pokorny-Nagel, Head, MAK Library and Works on Paper Collection/Archive in creative collaboration with Marieli FröhlichTuesday, 12.9.2023, 7 pm
Free admission on the opening night
CURATOR
GRAPHIC DESIGN AND EXHIBITION DESIGN
Stefan Fuhrer
Supported by
Gustav Belousek / Legat Carla and Joseph Binder
Media
Gertie Fröhlich, Ariadne Ties Up the Minotaur, 1996, On loan from the Albertina, Inv. No. 42417r © Estate Gertie Fröhlich
Gertie Fröhlich, poster design for the retrospective of Oleksandr Dovzhenko’s films at the Austrian Film Museum, 1965 India ink, watercolor © Estate Gertie Fröhlich
Gertie Fröhlich, The Last Thing I Want to Do Is Reproach You, But You Are a Monster!, 1972, Watercolor © Estate Gertie Fröhlich
poster for the Austrian Film Museum: in memoriam Luis Buñuel, October–November 1983 © Estate Gertie Fröhlich
Gertie Fröhlich, Works by Jean Renoir, poster for the Austrian Film Museum, October 1973 © Estate Gertie Fröhlich
Gertie Fröhlich, Arnulf Rainer and Gertie Fröhlich in Galerie St. Stephan, ca. 1955, Photograph © Estate Gertie Fröhlich
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, MAK Direktion and MAK Works on Paper Room © Stefan Lux/MAK
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, MAK Direktion and MAK Works on Paper Room © Stefan Lux/MAK
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, MAK Direktion and MAK Works on Paper Room © Stefan Lux/MAK
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, (detail): Lilies in the Field, Tapestry for the St. Virgil educational center in Salzburg, 1976 © Stefan Lux/MAK
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, MAK Direktion and MAK Works on Paper Room © Stefan Lux/MAK
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, MAK Direktion and MAK Works on Paper Room © Stefan Lux/MAK
MAK Exhibition View, 2023, GERTIE FRÖHLICH: (In)Visible Pioneer, MAK Direktion and MAK Works on Paper Room © Stefan Lux/MAK